WEBVTT

NOTE
This file was generated by Descript <www.descript.com>

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Z-Shaped Pattern

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The Z-Shaped pattern is typical for less text-heavy and more visually oriented pages or when guiding a user to a primary goal.

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Users scan top-left to top-right, then diagonally to bottom-left, finishing bottom-right.

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Branding and primary calls-to-action are ideal for top corners.

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The bottom-left and bottom-right corners are ideal for secondary calls to action or important links.

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This pattern is frequently used on landing pages, product pages, or simple websites to guide users toward a specific action, such as signing up for a free trial.